Job Role : EDUCATION MARKETINGSPECIALIST
The Marketing Specialist is responsible for the planningand execution of all marketing activity for the Hummingbird and Orabrands and its respective centres.
The MarketingSpecialist is focused on ensuring high-quality marketingdeliverables, 1st time, every time. In this role, you are bothchampion of the brands as well as having a key responsibility tofulfil enrolment and revenue targets via lead generation andmarketing activity.
Specific Duties &Responsibilities
Developingstrategic marketing plans for the Hummingbird and Ora brands andeach individual centre in conjunction with the CentreManagers
Understanding and finding newbusiness and markets to enter on behalf of the business
Understand new ways to enter the insurance market withinDubai
Understanding the industry and itscompetitors
Preparing presentations with theATI Marketing Team
Negotiating contracts withClients and ensuring deals are closed on behalf of thebusiness
Receiving KPIs from the Head ofHealthcare on a yearly basis and monitoring these to ensure theyare being met
Preparing the competitoranalysis report and provide to the Head of Healthcaremonthly
Resolve any customer complaints onbehalf of the business
Ensuring the ClientCare Team are responding to queries within the correcttimeframe
Monitor the lead conversion rateweekly
Contacting potential clients toestablish rapport and arrange meetings.
Planning and overseeing new marketing initiatives inconjunction with ATI marketing team
Researching organizations and individuals to find newopportunities.
Increasing the value of currentcustomers while attracting new ones.
Findingand developing new markets and improving sales.
Attending conferences, meetings, and industryevents.
Developing quotes and proposals forclients.
Training personnel and helping teammembers develop their skills.
JobQualifications and skills
A minimumof 5 years’ experience working within a Salesrole
A degree in business management orequivalent