Digital Marketing Executive
Cool Freights Transport LLC
Dubai - United Arab Emirates
منذ 6 ساعات
source : HireeJobsGulf

Develop and manage digital marketing campaignsOversee a social media strategyManage and maintain the organization s website s Write and optimize content for the website and social networking accounts such as Facebook and TwitterTrack and analyze website traffic flow and provide regular internal reportsAttain key performance indicators such as reducing the website bounce rate increasing dwell time or improving conversionContinually work on the Search Engine Optimization of the website s Fix any errors or bugs in online contentEdit and post videos podcasts and audio content to online sitesArrange webinars and webcastsCreate online banner adverts and oversee pay per click PPC ad managementWrite copy for email marketing campaignsIdentify new trends in digital marketing evaluate new technologies and ensure the brand is at the forefront of industry developments particularly developments in mobile marketingWork on printed material to supplement online productsAttend product launches and networking eventsJob Requirements Editing and writing skills You need to devise and edit content for various digital platforms Writing blog posts may well be an integral part of the jobSpeaking skills These will mainly be deployed internally You will need to be able to explain coherently to others who may not be familiar with the medium how digital technologies work and what their marketing application isVideo editing skills Website and social media content will not just be text but frequently visual as wellWeb development skills A digital marketing executive is not a software developer but you will need a sound knowledge of HTML JavaScript strong knowledge of search engine optimization and advanced Word and Powerpoint skillsProject management skills Digital marketing executives also need to be good at handling timesensitive projects and working to deadlinesQualifications An undergraduate degree in marketing or a professional marketing qualification is frequently sought But often humanities degrees are just as good Membership of the Chartered Institute of Marketing can be an advantage Relevant experienceExperience of between one and three years in digital communications and marketing is often expected Experience or a qualification in graphic design can be helpful Interested candidates can apply with your resume

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