Reporting to the MarketingDirector, the CMI Manager will be responsible for;Leads thedevelopment and implementation of strategic Consumer Insightinitiatives and plans in collaboration with the marketingteamsGather, breakdown and analyse market data and work closelywith the marketing teams to develop communication and brandstrategies across MEAWork closely with the Marketing Director andbe their main point of contact on all data and insights relatedmatters.
The Marketing Director will relyheavily on the CMI Manager on building the marketing strategy astheir input will be relied on heavily when commencing a projectWorkclosely with both global and regional Innovation teams on launchingnew SKUsManage agencies across the regionWork closely with globalCMI teams and manage constant communications with them Profile Toapply for the role it is a must to have the following experience;
Atleast years of experience working on the client side in CMI, withatleast years in the FMCG / Consumer industry based in the region.
Please note, if you have just worked for an agency, we will beunable to accept your CV unless you have stated strong case studiesof working closely with the marketing team of various FMCGclientsStrong understanding of the MEA region and ideally buildstrategies on a regional levelWorked on Innovation projects in theregionIdeally based within the marketing function / previousexperience in marketing or reported to a Marketing Head Reportingto the
Marketing Director, the CMI Managerwill be responsible for;Leads the development and implementation ofstrategic Consumer View More Reporting to the MarketingDirector, the CMI Manager will be responsible for;
Le Generating deep insights to aid category growths.-Clearly understand shopper Build individualperson / store analytics capability to take performance measureme Be responsible for exploring exciting datascience