Brand Manager
AL BOOM MARINE
United Arab Emirates
منذ 10 يوم

Education : Bachelors Degree

Experience : 5 - 10 Years

Description : Think you know the Arabian Gulf.

Have you worked in the Gulf territories.

Do you have a love of surfing and beach brands.

Have you got 5 years experience in managing retail and distribution sales.

Do you have experience marketing a brand.

Got your own car.

Have you an attested university degree.

  • Sales
  • Stock Management / Forecasting
  • BRAND STRATEGY
  • Know the Brand / Companys philosophy and culture
  • Have working knowledge / understanding of the features and benefits of all products distributed
  • Know the competition (market surveys, pricing analysis, product comparisons, etc)
  • Analyze market trends and implement the strategic placement of product in the market place
  • Plan new product releases around an effective calendar, applicable to market and product, so as to maximize penetration at launch (seasonally or range dependent)
  • Define a clear marketing plan / strategy, applicable to market, and work with the Marketing team to ensure the effectiveness and implementation thereof
  • Work closely with the International Office in order to maintain a level of product knowledge, understanding of the brand strategy and gather all relevant info so as to relay such details onto the sales team
  • Adapt and amend any workings according to market trends and / or corporate brand strategy
  • POP roll out plan and coordinate with marketing and sales teams and manage inventory
  • SALES
  • Know the market trends per product category (e.g. eyewear, apparel, footwear, etc)
  • Set brand sales targets, per product category, per channel, in conjunction with sales manager so as to align goals with that of the company,s requirements
  • Achieve set sales targets (monthly / quarterly / yearly)
  • Monitor, Maintain and improve sales through continuous assessment in conjunction with sales manager
  • Maintain and improve operating procedures, where necessary, in an effort to streamline and maximize the efficiency of orders being processed
  • Constantly liaise with the Warehouse and Operations Manager so as to help improve on speedy deliveries and service to our customers
  • Monitor and analyze sell-through data so as to accurately forecast purchase orders for key products
  • Ensure that all sales staff (Sales Reps, Store Managers, retail staff, etc) have the sufficient and applicable tools
  • Conduct regular training sessions with the Sales Team and Key Accounts (where applicable)
  • STOCK MANAGEMENT / FORECASTING
  • General costing, price setting and product segmenting needs to be done for every item
  • Margin goals need to be achieved
  • Manage, maintain and improve on the viability of general stock holdings and fast movers
  • Order fulfilments need to meet the corporate goals (variable per category)
  • Work closely with Key Accounts / dealers in an effort to monitor and analyze sell-through data
  • Provide the brand Sales Coordinators with sufficient forecasts on a regular basis
  • Ensure that stock holdings do not exceed that of the companys general stock turn policies (variable per category)
  • Seasonal and regular buys are to be consolidated from the Retail Team and the Sales / Distribution Team, before submitting
  • All bulk seasonal buys to be signed-off by the Sales Manager
  • Ensure that the necessary and applicable purchase orders are submitted to the suppliers in a timely manner
  • Monitor and / or assist in maintaining data integrity in terms of stock availability in the operating system
  • Consult / coordinate with the Sales Coordinators to validate general replenishment buys from the suppliers
  • Work with both the Retail and Distribution Teams to investigate avenues for clearing slow moving inventory
  • Coordinate the clean-up of all back-orders so as to eliminate the allocation of product to unauthorized orders
  • Work closely with the Retail Team in an effort to ensure that optimums are maintained, over-stocking does not occur and to assist with any clearance initiatives
  • PLANNING
  • Call cycles from the respective Sales Reps are to be submitted monthly in advance to facilitate review of possible marketing trends
  • A travel schedule and related budget plan is to be compiled and submitted to the Sales Manager (quarterly / yearly)
  • Prepare for and attend any / all weekly / monthly sales strategy meetings
  • A clear and defined marketing plan / strategy is to be submitted to the Marketing Manager at the beginning of each New Year
  • Product placement in the market needs to be carefully planned considering the brands corporate strategy, whilst at the same time, be applicable to market
  • When costing / pricing product, competitor related pricing needs to be reviewed (in local and USD currency) before final price point is established
  • Plan and submit the annual Seeding budget to the Sales Manager for approval
  • Ensure that the Merchandisers, Sales Reps and / or Retail staff are familiar with the brands merchandising principles
  • All changes made to original plans are to be reviewed and discussed with the Sales Manager
  • REPORTING
  • Manage and maintain all applicable price lists
  • Forward price lists to all applicable staff whenever changes occur
  • Adhere to and maintain all budget constraints through consistent tracking and monitoring (travel, seeding, sales promo, co-
  • op advertising, returns, etc)

  • SWOT analysis of all brand specific events
  • Monitor stock levels on a weekly basis and correspond all queries to the relevant people (Sales Manager, Operations Manager, I.T.)
  • Ensure that all necessary sales reports are completed and forwarded to the Sales Manager (weekly / monthly / quarterly)
  • All expense, travel and store visit reports are to be submitted to the Sales Manager in a timely manner (within 5 days upon return)
  • TRAVEL
  • A travel calendar, with related budget, will need to be compiled and submitted to the Sales Manager for approval
  • Travel will only be authorized if planned in advance
  • Travel is compulsory, where applicable, and will be dependent on the territories covered by distribution of the brand
  • Regular local account visits will be expected as job duty demands
  • International Sales Conferences require brand and company representation on a regular / seasonal basis
  • After each and every trip (brand or account visit) a trip report is to be submitted to the Sales Manager
  • GENERAL
  • Attendance and involvement of special projects / events will be required where applicable e.g. local sales meetings, trade shows, company events etc.
  • Recruitment and training of any new staff under your management
  • Assist the Sales Manager, at times when he / she is travelling, with reports and other general aspects
  • Constant interaction with all departments of the business, i.e. all s, P.R. Marketing & Advertising, Sports Marketing, Logistics, Retail, Merchandising and Accounting is needed in order to further grow the business
  • قدِّم طلب ترشيحك
    أضف الى المفضلات
    إزالة من الإشارات المرجعية
    قدِّم طلب ترشيحك
    بريدي الالكتروني
    بالنقر فوق "متابعة"، عطي نيوفو الموافقة على معالجة بياناتي وإرسال تنبيهات البريد الإلكتروني لي، وفقًا لسياسة الخصوصية الخاصة بنيوفو. يمكنني إلغاء اشتراكي أو سحب موافقتي في أي وقت.
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