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Job Description
1 In coordination with the General Manager and Chief Commercial Officer develop and oversee annual strategic plan for all marketing functions ensuring that each of the goals and KPIs set forth are aligned with and support the Companys objectives and strategies
2 Help define the communication strategy across channels including PR events trade shows digital social etc
3 Proactively support internal constituents with tools in an effort to continuously improve methods of communicating brand and product content
4 Working closely with the Sales team enabling them to meet their commercial objectives by providing them with appropriate tools materials and presentations
5 Drive social media strategy including but not limited to LinkedIn Facebook Instagram and YouTube Formulate content plan to drive new users and increase platform engagement
6 Develop all the assets defined in the launch plan including but not limited to photography videos sales materials packaging artworks etc
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