Paid Social Executive
Jellyfish Group
Dubai
منذ 6 يوم

The Role

The Paid Social Executive is responsible for the managing,executing, optimising and reporting on paid social media campaigns andplans.

Key Responsibilities include facilitating campaign management andexecution through all available social media marketing platforms (e.

g.Facebook, Twitter, Instagram, Linkedin etc) with particular emphasison delivering meaningful business outcomes and ROI, whilst workingclosely with the Director of Paid Social and Client Services team tocommunicate campaign strategy, progress and results direct to client

Responsibilities

  • Mastering Jellyfish’s paid social methodologies, and internaltools and social platforms, required to deliver efficient andprofitable digital marketing campaigns through Paid Social.
  • Executing campaign strategy and planning, researching potentialmarketing channels, analysing competitors, and adopting a test, refineand analyse approach to all work.
  • Analysing the performance of campaigns, identifying tacticalopportunities to improve outcomes against set KPIs
  • Project managing all of the activity and processes required toproficiently deliver campaigns.
  • Producing client-facing reports, studies and presentations toJellyfish brand standards.
  • Maintaining an in depth understanding of Jellyfish’s marketplaceand social channels.
  • Managing relationships with advertising partners and communicatingaccount strategy, budgets, and performance.
  • Knowledge & Experience

  • An in-depth knowledge of the technologies and processes involved inrunning Paid Social campaigns (Knowledge & experience of usingFacebook Power Editor and Twitter Ads Manager would beadvantageous).
  • Facebook Blueprint certified; Google Advertising Fundamentals Exama plus
  • An understanding of Google analytics and other web analytics andmeasurement packages
  • Advanced knowledge of Microsoft Excel and PowerPoint.
  • Experience Required

  • Demonstrates a structured and methodical way of working, with theability to cope with competing demands and effectively prioritisetasks.
  • Exhibits a high level of attention to detail.
  • Possesses strong interpersonal skills, particularly influencing andlistening skills.
  • Possesses strong customer telephone and face to face skills.
  • Has the ability to communicate complex ideas in a clear andcoherent manner.
  • Possesses strong Excel and Google Sheets / G-Suite skills to supportdelivery of high quality documents.
  • Analytical approach and able to process large amounts of data.
  • Is a fast learner - especially around understanding methodologies,ways of working and use of technology.
  • Key Attributes

  • A self-motivated individual with high levels of energy.
  • Exhibits a high level of attention to detail.
  • Highly analytical and data driven.
  • Numerate and articulate.
  • An outgoing, positive thinker, with consistent levels of evidententhusiasm.
  • Flexible, versatile and copes well under pressure.
  • Open, honest and direct, is comfortable in giving and receivingconstructive feedback.
  • Has high personal standards and promotes them in others.
  • A valued team member, who upholds Jellyfish’s values andprofessional integrity at all times.
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