Trade Marketing & Communications :
Contribute to the creation and execution of the Regional Marketing Plan :
Understand market and end-user needs in conjunction with the Regional Marketing teams within BSMEA and Distribution Partners to develop, enhance and implement marketing strategies and campaigns.
Collaborate with cross functional teams to lead Activations, Sell-out campaigns, Sponsorships, Events, Tactical Campaigns, Product Launches and Marketing Tools.
Develop the timelines for execution of aligned marketing plans and manage the full year marketing calendar within designated markets.
Manage and execute key activations / campaigns in strategic markets (Events, PR, CSR etc.)
Work in conjunction with regional BSMEA functions and partners to ensure full alignment and clear communication across all stakeholders.
Managing Marketing Budgets :
Lead the follow-up upon market specific executions, activities and related expenditures as per the marketing plan.
Ensure data integrity (Budget, Committed, Paid) and overall compliance.
Working closely with regional communication teams to ensure all success stories, best practices are shared and deployed.
Sales and Data Analysis :
Collecting monthly data from sales team and generating the forecast
Managing and presenting order meetings data
Maintaining the data and analyzing the trends
Organize monthly business reviews with partners (internal & external)
Responsible for integrity of data shared with different functions of the branch
Analyzing sales results and suggesting collective actions or new initiatives.
Handling sales incentive program for partners
Support the development of retail network in combination with regional BSMEA teams and partners. Seek and deploy market specific initiatives to deliver sustainable business value.
Market intelligence :
Obtain and develop market intelligence and insights and disseminate across key stakeholders.
Partner with the BSMEA Regional Strategic planning functions to develop accurate demand forecasting.
Required Qualifications :
You will possess a minimum of 3 years of marketing and sales in the tire, automotive, industrial or comparable B2B industries or sectors.
Strong data analysis and numeric skills.
You will have a proven track record of developing innovative marketing solutions, have a proactive approach and a passion for the automotive and mobility solutions sector.
Prior experience within a multinational is beneficial however, familiarity with working in a matrix environment is essential.
You will have superior presentation skills with excellent knowledge of MS office and PowerPoint.
With exceptional communication skills in English and Arabic, with French preferable you will be able to develop compelling narratives across a broad range of markets.
Bridgestone Behaviors :
Qualified candidates need to demonstrate the following behaviors :
Agility to work in a matrix, complex and fast paced environment.
Courage to share ideas, challenge the status quo.
Ownership to see the bigger picture and take ownership by thinking and acting beyond the role (self-starter).