Sales Manager
Dubai, UAE
منذ 3 ساعات
source :

Job Summary

Job Purpose To look after all the functions according to the IKEA operating Concept, including all activities in assigned market.

Directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision and values, both B2B and B2C.


  • Develop a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability.
  • Initiates and coordinates development of action plans to penetrate new markets.
  • Assists in the development and implementation of marketing plans as needed.
  • Responsible for driving sales and commerciality with commercial calendar, add on / activity sales, double exposure and other sales promoting actions.departments.
  • Financial

  • Manage all operating costs related to your departments.
  • Achieve the sales budget and gross margin goals set by the store manager for Market Hall and Showroom.
  • Make sure that sales forecasts are adapted to the sales in order to achieve an optimal goods flow.
  • Control expenses to meet budget guidelines and determine price schedules and discount rates.
  • Customers

  • To achieve the customer satisfaction goals set by the store manager for your areas (measured by IKEA Brand Capital and CSI).
  • Resolve customer complaints regarding sales and service
  • Operations

  • Plan together with the Communication and Interior (Comm-in) Design Team the presentation of the store merchandising in line with the IKEA concept and guidelines, as well as evaluate the results so as to achieve sales targets.
  • In addition provide input regarding style and target groups in order to ensure the planning of the sales areas.

  • Keep up to date with the competition in the furnishing industry so as to contribute to future development of the IKEA business.
  • B2B ensure work with Regional B2B Manager to support growth in the B2B market.
  • Direct the implementation of store activities with support to the marketing campaign and evaluation of business and article performance.
  • Work with stake holders to ensure GPS and Range is relevant to the market
  • Work with the Logistics Team to ensure sell through of stock.
  • Managing Concrete and slow moving products
  • People Management & Development

  • Prepares action plans by individuals as well as by team for effective search of sales leads and prospects.
  • Provides timely feedback to senior management regarding performance.
  • Provide effective leadership to a culturally diverse team of sales staff.
  • Be responsible for selection of competent staff and their on-going motivation, training and development.
  • Undertake Duty Manager Responsibilities as required in the IKEA Store, and carry out any other reasonable request by the store management team.
  • Required Skills

  • Represent IKEA brand at the required level, and has the strongest low-price image regarding furniture on your local market.
  • Maintain store standards to the required level.
  • Create an environment where IKEA’s values are a strong and living reality that adopts the diversity of co-workers and visitors.
  • Ability to create an environment where the IKEA values are a strong and living reality that embraces the diversity of co-workers and visitors.
  • Strong enthusiasm and interest in home furnishings.
  • Highly developed merchandising and sales steering knowledge.
  • Strategic Planning and Analytical Skills, Effective Communication, Excel competence.
  • Working weekends opening / closing
  • Perform DM function
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