Retention & Loyalty Manager
Vezeeta
UAE,Dubai,Dubai
منذ 6 يوم
source : Drjobs.ae

The Role

As a fundamentalmember of the Performance Marketing Team, you will play asignificant role in contributing to the growth and success ofVezeeta.

This is a position that will see you gain experience andskills in a wide range of areas as well as working at the forefrontof the health-tech industry.

Responsibilities :

  • Develop & manage automated triggered,lifecycle and ad hoc email campaigns to continuously improveonboarding, engagement, and retention of VezeetaPatients
  • Serve as CRM expert in Patients userexperiences, tooling and communication optimizations.
  • Own project management and cross-functional campaigndevelopment workflow with Country Marketing, Product, Engineering,Analytics, Data Science Teams
  • Translatebusiness goals into accurate delivery requirements, including butnot limited to : specifying required data, segmentation &targeting logic, and dynamic content requirements
  • Initiate and conduct in-depth user data analyses andexperimentation that will directly impact strategy and the programroadmap
  • Articulate and present data analysesand learnings effectively to the team and to keystakeholders
  • Own comprehensive daily, weekly,monthly reporting of all Patients engagement KPIs & buildthe right dashboards to track and socialize performance
  • Operate as a subject matter expert on all systems relatedto Patients and CRM to drive smooth execution andoptimization
  • Requirements

    What We’re LookingFor

  • 4-6+ years ofrelevant ecommerce / email marketing experience.
  • Deep understanding of CRM strategy and management, withstrong interest in how it works under thehood (i.e. tracking, marketing tech stack,tooling)
  • Results-driven marketer with provenquantitative and analytical skills; should be extremely comfortablewith Excel (functions, pivots, etc.
  • and reporting tools likeTableau. SQL skills a plus.

  • Creativeproblem-solving skills with focus on efficient execution whilebalancing big-picture thinking
  • Highlyproactive & independent, always looking for ways to takeinitiative and improve existing programs / processes.
  • Must be a collaborative, cross-functional team player andcomfortable partnering with a variety of teams from Engineering toDesign
  • Exceptional project management andorganization skills, with a keen eye for detail, requiring minimalsupervision
  • Eye for user flow & visualdesign
  • Must exhibit superb verbal and writtencommunication skills with a high degree of comfort interpretingresults and communicating insights effectively
  • Passion for CRM and user engagement
  • Strong sense of ownership and entrepreneurialspirit
  • Agency management experience aplus
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