Job Description
The Sales Manager is responsible for overseeing the individual assigned territories and being a contributor to ensure the achievement and exceeding of sales revenue targets for the team in accordance with the sales plan.
The Sales Manager will provide a high level of prospecting, relationship building and account management to existing and prospective exhibitors to sell solutions which meet with the client needs.
Key Performance Indicators
Achievement of sales revenue targets, campaign management, floor plan management within timelines.
Achievement of KPI’s as set out by the Portfolio phone time, f2f meetings, systems.
Exhibitor satisfaction levels including regular follow ups via emails and calls, onsite rebooking’s and retention.
Timely & accurate reporting of sales results, pipeline and activities.
Sales and Account Management
Identify, pitch and secure start-ups, accelerators, incubators locally and internationally to participate in KSA tech events.
Drive Sales performance in the relevant product assignments, ensuring individual achievement of set revenue targets in accordance with the sales plan.
Ensure the sales focus and direction is maintained and / or readjusted where necessary.
Fielding incoming leads across assigned territories.
Would need to travel frequently to KSA and stationed in the country one month prior to event dates.
Utilize resources to tailor sales approach to build new relationships and enhance existing relationships.
Build and maintain strong client relationships;
Customer Retention
Understand client’s objectives and support them to achieve these through the event campaign.
Maintain regular contact with existing clients throughout the event cycle.
On-site account management to achieve high exhibitor satisfaction levels and retention
New Business
Identify new prospects through use of industry media, social media, online resources, industry networking and company CRM.
Developing new business and revenue streams, including sponsorship and other non-square metre revenue sources
CRM and Reporting
Overseeing the continual and accurate data capture of sales activities / calls and updating the CRM to ensure all opportunities and pipeline is up to date.
Completion of sales progress reporting (e.g. revenue vs target, activity reporting etc.).
Monitor the debt reports and assist the finance team with revenue collection.
Ensure up to date market intelligence is available for the Head of Sales and Marketing Manager to assist with exprom and visprom campaigns.
Continually monitor and research the market using online resources, gaining customer feedback, attending competitor events where appropriate, and industry networking.
Awareness and understanding of floor plan optimization.
Ensure consistent and effective communication with other internal stakeholders pertaining to assigned products including operations, marketing, finance to maximize client experience and product delivery.
Perform any other duties commensurate with the grade and level of responsibility.
Qualifications
Minimum Education Level
Educated to degree level or equivalent.
Essential
Significant and successful experience in a sales role.
Computer literate and proficient in the use of commonly used business software.
Role will require frequent travel to Saudi Arabia leading up to the event and to be based in Saudi Arabia one month prior to the event dates.
Effective verbal and written English communication skills.
Strong interpersonal skills.
Commercial awareness.
Attention to detail.
Desirable
Awareness of exhibition production.
Experience of growing and developing new markets and products.
Telesales, media sales or exhibition background.
Relevant industry knowledge.
Understanding of event cycles. 
