Job Title SEO Marketing Executive
Digital Marketing Executive (SEO) - 12 Month FTC - Bristol / Manchester / Remote / HybridAn exciting opportunity has arisen within Marsh Commercial's digital marketing team to drive and develop search engine optimisation for a collection of business websites.
We are looking for an experienced Digital Marketing Executive, specialised in Search Engine Optimisation (SEO) to drive the planning, execution and optimisation of our organic search marketing efforts.
What can you expectThe role will see you implementing, updating and maintaining multiple websites, and identifying opportunities for new content that captures the interests of our wide range of clients.
Working with senior and specialist stakeholders across sales, marketing and IT, you will help us establish our brand online and support lead generative initiatives.
You'll also use your skills to understand client needs, create compelling and relevant content, and feed into a schedule of web publishing.
You'll use your skills to : Analyse search performance and rankings for campaign-aligned key phrases.Identify opportunities to generate new content and optimise existing content.
Build and launch landing pages and new site sections.Find and fix technical issues with the site either independently or via dev resource.
Demonstrate best practice in webpage building, tracking and reporting.The ideal candidate will be well versed in digital marketing and will understand how it contributes to revenue generation and commercial success.
You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaigns.What's in it for youCompetitive Benefits Package including : 27 days annual leave, excellent pension contributions, private medical cover, life assurance, income protection, employee assistance program, plus a range of flexible benefits including the option to buy or sell up to 5 days holiday per year, cycle to work, dental insurance, health assessments plus many more.
Generous Family Leave including : 6 months paid maternity leave, 4 months paid paternity leave, 6 months paid adoption leave plus shared parental leave options.
To help ease the transition when you return to work you will be able to work 8 weeks at 80% of your normal work pattern and receive 100% of your normal salary.
We will rely on you to : Implement the business's search marketing strategy, working alongside marketing colleagues to ensure a comprehensive / holistic approachUnderstand and support a range of digital projects and the delivery of the business's marketing plans and the overall business and brand objectivesGrow the proposition's digital presence through the development of user focused digital content, assets and initiativesSupport the delivery of marketing activity / campaigns from early concept, through launch and on to measuring effectiveness in line with agreed marketing / business strategyCreate content appropriate to our target markets and own and manage distribution including ongoing content performance reviews to actively improve engagementContinuously evaluate website performance, trends and analytics to maintain and grow our positions and identify opportunities for optimising marketing activitiesProvide analysis and insights to aid with data driven decisions for optimising proposition's entire digital presence.
To build effective working relationships with key internal and external partners, promoting an environment of shared learning and delegating tasks as appropriateDemonstrate flexibility to manage multiple projects in line with a changing business environmentFollow all agreed processes to deliver work to high standard in addition to identifying where existing processes require improvementWork within regulatory guidelines and ensure the principles of treating customers fairly are constantly and consistently appliedKeep abreast of industry news, make plans to mitigate and educate the wider team on the impactsWhat you need to have : Proven Experience within SEOProject and time management skillsExcellent communication skills (online and offline, verbal and written) to decipher, draft and disseminate informationExcellent copywriting skills in order to both create and review written materials upholding brand identity and guidelinesAbility to manage multiple internal and external stakeholdersStrong attention to detailWhat makes you stand outExperience of working within a regulated environmentDigital Marketing qualification (CAM, IDM.
Squared Online or professional postgraduate diploma or equivalent)About usWe are Marsh Commercial, a diverse community of colleagues, serving a diverse community of clients with insurance, risk management and employee health and benefits advice and solutions.
We help clients succeed by defining, designing, and delivering innovative industry-specific solutions that help them effectively manage risk.
Our deep knowledge of both the industry sectors and communities we serve, combined with the time we take to fully understand and meet a client's needs, is what sets us apart.
We're also part of Marsh and McLennan Companies (MMC) - a global network of experts in risk, strategy and people. For over 140 years, Marsh & McLennan Companies (MMC) has supported enterprise, helping clients realise, survive and grow in changing times.
We leverage the scale, expertise and access to the broad range of products and services provided by the wider Marsh & McLennan Companies for the benefit of our clients - whilst retaining the flair, flexibility and personal service that our clients have come to expect.
Marsh & McLennan Companies and its affiliates aim to attract and retain the best people regardless of their gender expression or identity, marital and civil partnership status, ethnic origin, nationality, age, background, disability, sexual orientation or beliefs.MaCom#
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