A reputed firm invited Position-Product Officer
ESSENTIAL DUTIES & RESPONSIBILITIES :
Develop key partners for co branding of Cards and vendor portfolio.
Develop key marketing activities, such as value benefit to card customers.
Support the Product Manager in the creation of new card products and its structure. Contribute to designing and developing process for new products.
Develop key support with Operations & Information Technology. Design, map and implement the process for delivery of cards and product literature to customers.
Execute marketing campaigns related to card products and monitor & evaluate and effectiveness of campaigns.
Perform competitive scan and timely feedback to Sales, Marketing and Credit to ensure that competitive edge is maintained and targeted penetration is achieved.
Graduate in any discipline. A qualification in Marketing preferred