Media Liaison Officer English
ManpowerGroup Middle East
Dubai United Arab Emirates
1d ago
source : HireeJobsGulf

Our client is now recruiting for a Media Liaison Officer English You will be directly reporting to the Vice President Communications Job Purpose The Communications department handles all external communications including strategic communications earned news public relations media relations editing media partnerships and other writing e g web stories thought leadership as well as attracting media to attend and cover the event and manage their facilities and services The key purpose of the department is to communicate Expo 2020 Dubai news to media locally regionally and internationally to generate positive coverage to contribute to achieving visitation goals and a stronger reputation for the host country The Media Liaison Officer is responsible for driving Expo 2020 s strategic and substantive narrative engaging toptier media planning and delivering strategic campaigns managing internal and external stakeholders and protecting the reputation of Expo 2020 and the host country Core Accountabilities Strategic responsibilities Support the development and delivery of strategic proactive communications that secure positive media coverage for Expo 2020Fulfil role as part of the Expo 2020 crisis communications team as requiredSupport the delivery of wider Expo 2020 MarComms activity and campaigns Operational Responsibilities Role is twofold to support activity on the ground based in the Expo Media Centre responding to the journalists needs and to respond to the needs of the media globally who may be remote ensuring that we provide them with the content they need to cover Expo remotelyDrive the communications for Expo programme activities pushing material to the media on the Programme for People and Planet business programme and the events and entertainment programmeManage proactive and reactive media relationsRespond to media enquiries across the globe via Tawassul and press office emailOrganise interview opportunities for Expo spox prepare briefing books staff and follow up on interviewsIdentify feature opportunities for Expo content to be included in global features e g on sustainability women youth SDG goals etc Identify opportunities to place content in Expo s key markets UK US France Germany Russia India ChinaPitch editorial to the media who are covering the event remotelyPrepare material for daily media briefing ensuring spokesperson is properly briefed and provide background insight on global trending news and Expo news agendaLiaise with IP s partners to support them with their media outreachWrite press releases features OpEds as required across all of Expo s programme

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