Job Purpose : Manages all social media channels, campaigns, and team members to sustain an engaging audience experience and to increase audience satisfaction.
He / She is responsible for producing consistent brand message across all the social media channels by following Bateel branding guidelines.
The role includes creation of content that drives and promotes Bateel as a brand and engages its customers.
Researches and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.
Key Accountabilities :
Manage the social media channels for Bateel which include Facebook, Youtube, Twitter, Instagram, Snapchat, LinkedIn, Google+, etc.
Develop engaging, creative, innovative ideas for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
Responsible for brand awareness and promotion to gain audience satisfaction and engagement
Structure behavioural aspects of potential customers by targeting the right audience
Manage the community and engage the customers
Set and monitor targets based on website traffic, customer retention, online reputation, sales, and brand awareness
Track relevant social media Influencers to enhance brand reputation and extend reach through influencer channels
Keep up to date with new changes on social media platforms to stay ahead
Maintain and create social media performance report to depict progress
Monitor the competitor social media sites and create analysis report
Hiring the right social media marketer and training him / her
Assist with the planning of marketing strategies to grow online sales, traffic and engagement
Responding to mentions over social media platforms like Facebook, Twitter, Pinterest, Instagram and Google+ and engage with the users
Assist with general day to day administrative tasks
Work with other departments to develop social media timelines that coincide with product release, new menus, ad campaigns, and other brand messages
Analyse social media campaigns to determine areas for social media campaign improvement, gather visitor’s data, costs and returns
Coordinate assignments with the agency and act a link between Bateel and the agency Lives and Advocates the Bateel Values :
Integrity Job Details Posted Date : 2019-02-12Job Location : Dubai, United Arab EmiratesJob Role : Marketing and PRCompany Industry : Manufacturing and Production Preferred Candidate Career Level : Mid Career