Job Description
We are looking for an SEO executive with 1-3 Years of experience. The SEO Executive plays a central role in the SEO team and must have up-to-date knowledge on Keyword Research, Competitor - Back link Analysis, On-site, Off-site, data analysis, Guest Blogging, project reports, auditing, drafting presentations and client relations. etc.
Work hand on hand with the SEO hubs.
Ability to work on SEO tools such as Ahref, Moz, AWR, Screaming frog.. etc.
Work to design, test, analyze, optimize and scale SEO campaigns leveraging own experience, successes and industry trends.
Develop and drive SEO strategy with a focus on increasing keyword ranking, prioritization & new traffic opportunities.
Ability to put together audits that are relevant to the onsite and offsite SEO levers.
SEO campaign management, ranging from day to day tasks (keyword reporting and performance, competitive analysis, site audits, content audits, etc.
to defining and implementing strategic components (SEO reviews, user analysis, keyword targeting models).
Project manage SEO campaigns on program websites from conception through execution to analysis.
Collaborate with team to leverage data in order to deliver insights about SEO.
Report on SEO initiatives to project stakeholders with regular insights.
Keep up to date on current SEO / SEM strategies through continuing education, seminars, subscriptions and self-study.
Achieve client business objectives, helping them understand what is realistic, what obstacles may prevent them from achieving them, and what opportunities exist to expand beyond their goals
Keep pace with SEO, search engine, social media and internet marketing industry trends and development
Develop and implement link building campaigns
Qualifications
1-3 years’ experience in Search Engine Optimization (SEO)
Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
Experience working with popular keyword tools (Google, keywordtool.io, Keyword Discovery, etc)
Experience working with CMS and building / administering content in multiple CMS environments
Knowledge of HTML / CSS and website administration
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools