Brand Marketing
Riot Games
UAE,Al Ayn,Al Ain
منذ 4 يوم
source : Drjobs.ae

Responsibilities

  • You will build regional specific plans, inlinewith the global strategy to launch our games portfolio, coveringessential areas such as content creators, social media, community,events and PR, while continuing to support League of Legends growthin the country
  • Partner with multiple teams andagencies to create top-notch publishing initiatives to increaseplayer retention and engagement
  • Track theperformance of our publishing efforts, and help the team gain andmaintain a data-informed perspective on their work
  • Provide publishing guidance to other disciplines, such ascompetitive gaming (esports) and marketing contentcreation
  • Ensure that marketing assets, webcontent, and community materials are of the highest standard andrepresentative of a player-focused approach
  • RequiredQualifications

  • 8+years in the Publishing industry. Experience Publishing Video Gamesis a big plus
  • Fluent Arabic and English bothspeaking and written are a requirement for this role
  • You can target the most relevant strategic avenues tobring our publishing initiatives to our players
  • You are comfortable working with agencies to buildprograms, managing the full life cycle of therelationship.
  • You’re able to buildmarketing strategies to guide both you and the localteams
  • You keep your knowledge updated with themost recent memes and follow (and know) many content creators fromthe MOBA, CCG or tactical FPS genres.
  • You arepassionate about one / more of the game genres we’veannounced a game for and try to always make some time to play amatch or two of your favorite game.
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