Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day.
Growth mindset encourages each of us to lean in and learn what matters most to our customers, to create the foundational knowledge that enables us to make customer-first decisions in everything we do.
In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us achieve our mission.
Microsoft is delivering the next generation of intelligent business applications that enables organizations to grow, evolve and transform to meet the needs of their customers and capture new opportunities.
This is a pivotal role in Microsoft’s ability to helping customers realize their digital transformation.
The Biz Apps Business Lead (Sub Product Marketing Manager) for Customer Engagement is responsible for orchestrating planning and execution across marketing, sales, partner, and services to deliver business outcomes, drive internal, ecosystem and market awareness and excitement, and leading local market insight.
The Biz Apps Business Lead is required to have a strong understanding of the business applications industry, their solution portfolio (specifically at a functional technical level) and a deep understanding of customers’ pain points and opportunities.
This role is seen as the voice of the value proposition they represent within the subsidiary as well as the leader and the spokesperson for their solution portfolio.
In addition, they must be able to articulate the local competitive landscape and develop local compete strategies and product differentiation by leveraging corporate and local research, partner insights and customer feedback.
The Biz Apps Business Lead must develop strong partnerships with the segment stakeholders, customer and partner segment stakeholders to lead and execute the fiscal year local priorities.
The Biz Apps Business Lead understands, orchestrates and influences programs, campaigns and marketing activities, and shares insights and result to Corp and other leads WW.
An essential aspect of the role is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners.
The various messages need to be well aligned, with the end goal of supporting a One Microsoft motion. The Biz Apps Business Lead is an ambassador of the overall product brand and Microsoft customer and partner experience.
Product and Planning : 20% of time
Lead targeting for product marketing-owned campaigns and activities, partner with segment / channel teams to prioritize investment decisions for non-product marketing owned activities
g. segment marketing, other business groups)
Product Evangelism : 30% of time
Lead product launch activities and contribute to partner readiness and product evangelism delivery and business development
Program / Campaign Execution : 20% of time
Business Management : 30% of time
Experience : 5-8 years of product marketing experience in business applications / cloud
Education : Bachelor’s Degree required, relevant fields of study include Marketing, Business, Computer Science. MBA or Master’s Degree preferred.
Skills & Knowledge :
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Benefits / perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.