Associate Marketing Manager (Temporary)
Al Futtaim Private Company LLC
UAE,Ras al-Khaymah,Ras Al Khaimah
منذ 2 يوم
source :

Role Details Key Responsibilities and Accountabilities :

Marketing / Promotions

  • Implement campaigns to Identify and capitalise on opportunities to create demand within the market, grow market share substantially with improved admissions and ATP.
  • Manage development and implementation of high impact marketing programs for direct customer and digital marketing channels.
  • Brand Partnerships actively seek to increase the number of partnerships that deliver incremental advertising exposure
  • Brand Management & Communications Ensures consistent marketing messages are communicated in all advertising and collateral efforts, ensuring brand / movie guidelines are adhered to at all cinemas, by partners and media, and create exciting collateral and marketing materials that are fresh and innovative
  • Negotiate free exposure with media and partners, generating support from third parties on all titles
  • Prepare end of campaign reports detailing campaign highlights
  • Adhoc projects as requested by the Managing Director and Head of Marketing
  • Publicity

  • Work with local media to secure coverage on upcoming movie titles
  • Work with PR Agency to ensure interest and exposure from media and influencers
  • Distribute materials to media for placement in publications in accordance with Fox guidelines
  • Invite media and influencers to Premieres and special screenings
  • Manage events with media, partners and brands to achieve maximum exposure
  • Organise and manage end to end movie premieres for MAF Distribution
  • Negotiate barter deals with media publications including online, print, TV and radio
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