Leadership role as a Product Marketer with a global tech company based in Dubai, where you will identify key market trends and opportunities and build extensive go-to-market strategies to capture them.
You will help influence the product roadmap through extensive research and advertising knowledge, to drive adoption of the measurement & attribution solutions across the marketplace.
Must demonstrate a solid vision for the future of mobile advertising, be at ease in a fast moving and ambiguous environment, and showcase excellent problem solving and communication skills in order to drive impact across different teams.
You'll use project and stakeholder management in order to help client growth. Ability to initiate and drive projects to completion with minimal guidance.
What you'll do :
Focus on developing product marketing strategies for their measurement & attribution products (lift, pixel, mobile measurement, rd party solutions, resonance etc.)
Develop and communicate holistic strategies and go-to-market plans, including product narrative, positioning, and activation strategies
Work on a project basis with clients to help them solve their measurement and attribution challenges through a process of education, consultation and analysis leading to extensive business growth.
Lead extensive market research to identify new opportunities through structured analysis, market trends, competitive benchmark, and packaging qualitative marketers feedback
Structure conversations, create and socialize product marketing frameworks, and drive conversations with leadership to align on ad product direction