Digital Marketing Executive
Action International Services.
Dubai United Arab Emirates, Not Mentioned, United Arab Emirates
منذ 12 ساعات
source : Wisdom Jobs

A Websites Manage and ensure accurate updates of the dot com website Coordinate online updates and initiatives to increase quality web traffic and enquiries Provide effective support and assistance to the regional website editors communicatingand resolving bugs and faults with our in house developers Rewrite existing corporate website content based on brand refresh style tone of voiceand messaging Research source and write new content based on website effectiveness review Work with the regional marketing teams to ensure regular updating of all regionalwebsites B Search Engine Optimisation Coordination and management of SEO initiatives Effectively utilise Google Analytics to review SEO performance and disseminate information Understand optimise and expand the Group keyword list Regularly review SEO results providing recommendations and assistance to improveoptimisation performance C Pay Per Click Activity Review maintain and improve PPC keywords Regularly review PPC traffic to drive high quality visits and goal conversions Suggest seasonal PPC campaigns Support the analysis and benchmarking of competitor PPC activity D E Marketing Coordinate and contribute to online lead generation campaigns to drive traffic andincrease web enquiries Coordinate and contribute to viral email campaigns to drive brand awareness and websiteenquiries Manage online advertising to promote awareness and generate web enquiries in targetsectors E Web Enquiries Ensure web enquiries receive a rapid response to confirm receipt and actions Ensure web enquiries are forwarded to the correct Sales Team Tracking and quarterly reporting of web enquiries and online lead generation F Group Marketing Activity Work with the Executive Team to contribute to more expansive integrated campaign andmarketing activity to provide online and digital support and guidance A Reporting Create a detailed monthly report for the Management Team including highlights orissues and provide support for improvements Create a summary monthly report for the Executive Team Regular communication and status updates with the Executive Team

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