Job Role : Creative Strategist
RESPONSIBILITIES : CONSULTING
Assess strategic problems, develop insights, trends,recommendations and strategic direction and platforms for clients.For which you will require a working knowledge and keen interest inprimary and secondary, quantitative and qualitative researchmethods as well as basic literacy in behavioral science Createstrategies that are driven by evidence, lead to clear and practicalcommunication solutions which are creatively fruitful and impactorientated Be accountable for writing concise and inspiringcreative briefs authoring the creative platform and briefing thestudio and broader team Provide senior counsel to clientsand lead insight driven content strategies for current and newclients, provide recommendations to clients on the bestchannels / communities for specific clients and campaigns andchampion creative work that will work across all channels Lead,participate and facilitate strategic discussions both internallyand with clients Display skills in proposal writing, with theability to adapt tone and style to match a client'
sindividual requirements Champion the Way and display andshare skills in the basics of planning and strategy throughout theprocess Identify critical issues, trends and opportunities for ourdiverse client base Help clients develop their knowledgeof offering, capabilities and network Collaborate andconsult closely the Studio'
s creative and production teamsregarding their output, client projects, new business, etc. Ensureall projects and campaigns are concluded with a conclusive anddetailed case study, ensuring the outcomes of campaigns are a corepart of your responsibility.
Drive escalation of knowledge withinthe agency, continuously focus efforts on developing and enhancingthe skills and capabilities of the business, sharing key learningsand developing the expertise in the agency as a whole Champion theimportance of client satisfaction and service within the team,leading by example and encouraging positive client relationshipbuilding behaviour
Provide creative and strategic recommendations to growthplans for clients, identify new opportunities Sell creativestrategy as a billabel service to new and existing clients Ensureour creative work is more easily bought by ensuring it is onstrategy and will deliver the objectives Play a pro-active role interms of proposal development, pitching and conversion.
Lead andpresent in new business pitches and make activecontribution
Tobuild, develop and lead high performing teams and / or individualswith the right mix of competencies and capabilities to meet thechanging client agenda Be the linchpin between data &measurement and the Studio building strong relationships to ensureour work is insight lead and outcome focussed Goal setting andperformance management : act as an efficient and dedicated linemanager;
develop career plans for people you line manage; andmentor team members to develop their potential Play a central rolein recruiting new talent to the team / agency and retention ofexisting talent Responsible for inspiring and mentoring junior teammembers and helping develop greater expertise within theagency