TSS Analytics Products, MEA HUB, Dubai UAE
Dubai, Generic, Utd.Arab Emir.
منذ 12 يوم

You as a TSS Analytics Products, MEA HUB will support & develop the Regional Gas Analyzer Business in MEA HUB, within Measurement & Analytics Business Unit to optimize the product / system / service portfolio and return on investment.

Ensure ABB has a full understanding of market requirements for all Gas Analyzer products and is able to transform these requirement into product / system / service specification, development, promotion and training activities.

Implement Regional product management and business strategy and manage associated portfolio planning, investment and development activity to meet requirements of the markets allocated to the local unit.

Tasks : Main Accountabilities :

Main Accountabilities :

1.Market Situation Analysis

Follow and understand global standards, strong knowledge of Gas Analysis Business within chemical Oil & Gas market Segment and customer requirements and their impact on the product / system / service portfolio.

Conduct valuations of market size and trends, conduct competitor analyses including identification of product / system / service gaps and evaluate the ABB position.

Strong Knowledge of Chemical Oil & Gas End user within the Middle East and get Products qualified with end user & set up a global capture team for local projects in the Region.

Work closely with feed contractors & EPCs & Local sales team within LBU’ to capture large project pursuit.

2.Existing Portfolio

Manage a product / system / service portfolio (of software, hardware or services) throughout the entire product life cycle, with responsibility for product / system / service profitability.

Lead continuous business analysis of the existing portfolio and potential new portfolio items and contribute to decisions on product / system / service obsolescence and end-

of life in cooperation with global product line manager. Collect and analyze standards, market requirement, customer needs and values as an input for producing a product roadmap.

From identified opportunities, support the Global Product Line Managers in creating the business case for product / system / service development projects or product / system / service transfer.

3.New Portfolio Development

Translate global product management and local business unit strategy into the Gas Analysis product / system / service portfolio through market and customer segmentation, and continuously analyses the content of the portfolio with a focus on new potential for Gas Analysis products / system / service.

Contribute to the definition of new product / system / service line or product portfolio strategies providing inputs to Global Product Managers.

4.Offering to The Market

Analyze and track market, technology, competitor and customer requirements related to the CWA product / system / service business and determine competitive attribute, prioritization and value proposition.

Identify needs, opportunities, risks and positioning against competition and feed information to global team as input to decision making.

Keep product group, sales and channel informed on topics related to the product / system / service, such as new product / system / service availability, market, competition, quality, configuration, trends and limitations.

Provide sales support, participate in customer meetings and attend trade shows on request. Support marketing programs. Ensure appropriate training material is available for use both internally and externally.

5.Product Business Plan

Direct creation of the gas analyzers product / system / service business plan, ensuring fit with global strategy. Define the business model and approve the pricing model.

Make decisions and approve prioritization on CWA product / system / service portfolio development activities.

6.Product Market Communications

Prepare product / system / service market communication materials, including support for new product / system / service launch.

7.Product Values

Clarify product / system / service positioning within the portfolio, with defined values per product / system / service line to address different segment needs.

8.Customer Relations

Manage challenging customer escalations and non-conformities. Contribute to local business unit product / system / service certification and factory approval.

9.Specific Task Assignments :

  • Research the market for product pricing and features.
  • Prepare launch and training materials for newly released products.
  • Prepare presentations and Webinars on Gas Analysis products.
  • Prepare sales and service training programs and offer training seminars.
  • Prepare articles and application notes for various product applications to assist the sales team.
  • Travel with front end and LBU sales team to promote Gas Analysis products country wide.
  • Attend global marketing launches and committee meetings.
  • Be fully responsible for Gas Analyzer sales growth in MEA HUB.
  • Develop sales strategies and marketing plans for Analyzer products and markets.
  • Work extensively with Channel Partners on promoting product applicable to different regions and markets (Power, Chemical Oil & Gas, and Cement etc.
  • and training on configuration, programming, and applications and troubleshooting.

  • Support manufacturing facilities as a liaison (quality, R&D, order entry and operations) to the field (customers, channels, FES and LBUs).
  • When required, direct to level 3 service and channels inquiries that the help desk cannot address.
  • Requirements :

    Ideally you should have a B.Sc. in engineering with minimum 10 years of related experience with specific accomplishments in growing sales through the implementation of team oriented strategy.

    Experience with specific accomplishments in improving customer satisfaction and business relationship in developing and implementing product promotion strategies with clear performance metrics and effectively reporting the results to senior level management is required.

    You should be able to quickly understand our markets, customers and competitors and to become an indispensable member of the customers’ team and to be their trusted advisor.

    Domestic and international travel of about 50 percent of the time. Exceptional verbal and written communication skills are required.

    Computer savvy and proficient with MS Excel, Word and PowerPoint. Exceptional proven presentation skills.

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