OverviewWith knowledge and exposure in overall Marketing Functions you will be responsible for the International Marketing Operation of Better Homes LLC (United Arab Emirates, GCC and Middle East region, extending to the firm’s franchise networks, leading a team of 15 staff (based in the United Arab Emirates, United Kingdom and our outsource centre in Pakistan) The successful applicant will need to develop and oversee : lead generation programmes;
development and awareness strategies; day to day schedule marketing activities; project launches and promotions. Manage all marketing devices and channels, including : online development;
features and infrastructure; digital marketing channels; all offline print and direct marketing collateral; public relations;
events; campaignsManage internal and external communications support, including : 3rd party marketing agencies; a CRM support team;
customer service initiatives; strategic support to the firm’s database of 110,000+ opt-in / registered customers Be responsible for all types of business lead generation (with targets), ultimate responsibility for annual marketing budgets, targeted cost per lead scrutiny, activity ROI, and analytical effectiveness reporting on all marketing activity .
Company Profile :