What is the focus of this role?
The Digital Development Manager will be responsible for
Developing best-in-class eDM campaigns and websites for several different clients in MEA, and in other markets when needed
Managing the Digital development team in MEA, liaising when needed with the Digital developers of the Centre of Excellence based in Asia
Defining solid delivery processes and QA procedures that ensure high performing and error-free digital campaigns, websites training teams on those processes, and for making sure they are followed
Sharing best practice and supporting knowledge with digital development teams across Aimia’s global network
Supervise the day-to-day responsibilities of digital content update, web site maintenance and improvement projects, email assembly, web analytics reporting
Responsibilities include :
Provide support, leadership and direction for direct and indirect reports
Manage all digital contents in line with requirements
Design and execute all HTML designs, working closely with the IT, the Campaign Management team and the Marketing department to ensure the best design / layout, that includes eDM and Web
Lead digital tests and optimization across multiple browsers and devices before distribution
Define, deploying and following up robust Quality assurance processes, ensuring they are documented,
Establish Digital Standards and Guidelines for Usability, User Experience, and Interaction Design based on best practices.
Consult with campaign management and analytics on campaign design; ensuring marketing - as well as technical - best practice is adhered to
Act swiftly and escalate where errors are identified.
Deliver projects in a fast paced environment, on time and to budget
Liaison and consultation with the company’s key clients and stakeholders
Possess strong interpersonal and teamwork skills
Have a positive enthusiastic approach to the work environment
What is success in the role?
Work collaboratively with all people involved in campaigns
Proactively suggest optimisation and innovative ideas
Design and execute innovative and quality digital eDMs, websites an Apps
Document and maintain 100% of the processes
Support the team members in their career development
Why would you not take the role?
You only want to work on the client side
You don’t like Digital marketing and CRM
You don’t like to work with short deadlines
You don’t like to work on emailing and mobile campaigns
You don’t like working on multiple clients at the same time
You don’t like to be challenged
Why would you take the role?
You’re passionate about Digital development
You want to become an expert in the digital development of sophisticated and multichannel campaigns
You like working on new projects and participating in the development of a new activity
You find it exciting to work on the agency side
You like working in a multi-cultural and global company
You like working with a variety of clients