At Farah we thrive on seeing happy guests, colleagues and partners. We believe that each individual that we meet is important, and that we can make a positive difference to their lives.
Our purpose is to create happiness one smile at a time .
The Sales and Marketing Support Manager will be reporting to Head of B2B Marketing, and will work closely with the Marketing and theSales Team for Yas Experience with responsibility for the implementation and executionof the B2B marketing strategy across various disciplines in partnership withSales Partners (Tour Operators, Destination Management Companies, Hotels,Corporates, Schools, Trade and Travel Partners etc.
and to key markets toachieve (and surpass) objectives and targets. Through a close association withCustomer Relationships Management, Public Relations & social media, salesand internal departments such as product packaging, revenue management andsystem / process, he / she will ensure integration, consistency and approval acrossactivity and campaigns.
Planand manage sales marketing collateral production for and with Trade Partners.
Assistsales team in partner meetings, gathering and assessing key marketsrequirements
Planand execute joint marketing campaigns with key travel and trade partners,including Return On Investment monitoring
Followup with relevant creative and media agencies together with Market
BusinessDevelopment owners and local offices
Managepromotions with Yas Island stakeholders contents
Followup on execution of the B2B training and any other event activities both insource markets and in Yas Island
Managesynergy with Yas Island assets and all relevant stakeholders, including transportand destination partner
Supportand create all offline and online materials to promote and train Trade Partners
CoordinateTrade shows and Road shows with suppliers and Yas Island assets
Coordinateagencies and retainers both in country and source market as needed
Workclosely with Product Packaging and System and Process to ensure tailor madeproduct offering for each of the relevant markets
As Ideal candidate, you should have;
Educated to degree level or equivalent in business, marketing or equivalent
Minimum 5 year’s previous marketing experience,across the relevant marketing disciplines ideally; advertising, promotions,project management, online, research and analysis.
Strong experience managing agencies
Previous project management experience and Digital marketing experience
Agency management and Media planning and buying skills
Comfortable with deciphering, analyzing and reporting on numbers
Proficiency in writing, speaking, and understanding the English language.
Strong organizational skills and highly deadline driven.
A strong eye for detail and good proof-reading
Good working knowledge of MS Office and media software packages.
Ability to cope in a busy and challenging environment and work to fast deadlines.
Resourceful, proactive, innovative thinker.
Commercially astute with strong budget management and forecasting abilities.
A natural team leader with a confident, assertive but approachable personality .